Systems3 min

Build a Marketing AI Operating System on GitHub

How to structure context, skills, agents, evidence, and outputs in a GitHub repository that compounds over time.

Workflows3 min

Build an Evidence-Backed Content Agent

A research-to-pull-request workflow for producing useful marketing content without hallucinated claims or scaled-content sludge.

Architecture3 min

Prompts vs Skills vs Agents for Marketing Work

A file-level architecture for deciding when marketing instructions should stay a prompt, become a reusable skill, or join an agent workflow.

AI Search7 min

SEO vs AEO vs GEO in 2026: What Search and AI Platforms Actually Say

Evidence-backed guide to Google AI search, ChatGPT, Claude, Bing, crawler access, structured data, llms.txt, and citation measurement.

Foundations3 min

What Is a Marketing AI Agent?

A practical definition of marketing AI agents, copilots, workflows, and automation, with a decision test for real autonomy.